White label reputation management software
- New reviews needed to reach the target
- 80
- Customers you have to ask
- 667
- Months to the target at that rate
- 5.6
The worksheet works from your own figures and from the reviews a profile already carries and the rating they average to: a rating is the mean of every review ever left, so a new one moves it by its distance from the current mean divided by the new count. Nothing here quotes a vendor's price except where the page names the vendor, the page it was read from and the day it was read.
White label reputation management is sold as a platform and bought as a promise to a client, and the gap between those two is where agencies get into trouble. What actually has to be true is short: your client never meets the vendor, the requests go out on time, somebody notices a bad review the day it lands, and the record of all of it belongs to you. Everything else on a feature list is negotiable.
Open the Free reputation management worksheet Free to use. No account, no card, no trial clock.
Get the client's two numbers before you quote anything
Rating and review count, both from the profile, both today. Everything else in this sale follows from those two. A client on 4.6 with 400 reviews has a maintenance problem and a small monthly fee; a client on 3.8 with 22 reviews has a project, a longer timeline and a different price. Quoting the same package to both is how agencies lose the second one in month three, and it takes thirty seconds to avoid.
Work the sum in front of them
Put the numbers into the worksheet on the call. It shows the new reviews needed, the customers to ask, the reviews a month at their own volume and the months to the target. The figure that changes the conversation is almost always the number of asks: on the worked example it is 667 customers to move 4.1 to 4.5, which is a year of trading for a lot of small businesses and immediately reframes the discussion from price to process.
Sell the asking, then the platform
The engine is that every customer gets asked, the same way, every time. Software matters because the asking cannot depend on somebody remembering at the end of a shift. Say that plainly and the platform sells itself as the mechanism rather than as magic, which also means the client is not disappointed in month two when the rating has moved by a tenth of a star, exactly as the worksheet said it would.
Will the White label reputation management software answer what your prospect asked?
Tell us how many clients you have and what you resell today, and we will tell you plainly whether Reputzo fits. It helps to know three things: how many client locations, whether you need the login domain rebranded, and which review platforms your clients actually get judged on. If a full reputation platform suits you better than review collection alone, we will say so, because an agency that leaves in month two costs us more than the one we did not sign.
White label reputation management software: what agencies ask before they resell it
What does white label actually cover here? The dashboard your client signs into, the review request messages their customers receive, and the monthly report you send. Ask any vendor about those three by name, because rebranding that stops at the dashboard is the usual disappointment.
Do you charge per client location? No. It is one flat price for the agency whatever your client count, which is the opposite of how the enterprise platforms sell. Reputation.com publishes $80 per location per month, read 2026-09-06; at two locations a flat plan is already cheaper.
Can I export everything if I leave? Yes, whenever you want, in a file you can open, without asking support. The reviews themselves live on Google and are not ours or yours; the request and rating history is, and you should be able to take it.